New finance: independence of crypto industry long undermined?

Bitcoin's 2009 launch establishes an entirely new industry that is growing up with lofty goals. But what about the independence of the crypto sector?? Apparently, new finance has long been undermined by older divisions.

Alphabet: largest public crypto investor

Alphabet is the largest publicly traded crypto investor on earth, with $1.5 billion in investments over four investment rounds, according to information from blockdata.

The parent company of the google search engine has so far invested in four different companies that are active in the field of crypto. This includes dapper labs. The well-known company focuses the field of nfts and carries, among others, the brand NBA top shot.

Equally well-known is venture capital firm digital currency group (DCG), which invests in all areas related to digital currencies – as the name suggests.

Again, among the DGC's best-known investments is crypto asset manager grayscale. Alphabet also put money into software developer fireblocks and voltage as a producer of solutions for the lightning network.

Banks want to prevent crowding out by crypto

Cryptocurrencies take the approach of making banks obsolete. Bitcoin provided the basis for this through its simplicity for self-custody and payments away from banking networks.

Through ethereum, competition from banks reached new dimensions. Defi gives users a chance to get loans and interest on invested funds. Several big banks are simply trying to grow on their new digital competitors.

The largest representative of the traditional financial world is asset manager blackrock, with investments of $1.17 billion in circle as the publisher of the USD coin, the crypto exchange FTX and anchorage digital as a crypto trading platform for institutional investors.

Other top investors include banks morgan stanley (figment and nydig), goldman sachs (certik, coinmetrics, elwood, blockdaemon, anchorage digital), commonwealth bank (palm and consensys) and BNY mellon (talos, coinmetrics, fireblocks).

In addition, citi is involved with investments in talos, TRM, contour blockdaemon and amberdata. The UOB gave funds to kyro, evrynet, yield guild, assembly, ADDX, jambo, and the play it forward DAO.

Wells fargo also appears on the list with talos and elliptic. Bringing up the rear in the top 16 is american express. The U.S. Financial institution is betting on TRM and abra.

Among the 16 largest publicly traded crypto investors, a full 50 percent thus operate as banks.

Talos: particularly popular with institutions

If you look at the list of companies in which backers place hope, one name appears excessively often: talos.

This is one of the less spectacular investments, as talos is a crypto trading platform for institutional investors. As many as four of the top 16 actively invest in the stock market.

Nfts among the most sought-after products

19 of the supported companies offer products related to nfts. This makes the NFT niche the clear winner. Another twelve companies serve as marketplaces for cryptocurrencies. Some of these also offer trading in nfts.

Additionally, eleven companies are active in the gaming industry. This category clearly overlaps with the providers for NFT products. The reason for this is the systematics of play to earn.

Among the most significant financial injections is microsoft's investment in consensys. The software maker is best known for its metamask web wallet. A whole 450 million US dollars put microsoft and the upstart.

Technology manufacturer samsung is currently particularly active, having already invested in 13 companies in the crypto sector.